The Psychology of Why People Photograph Their Food — And What It Means for Your Brand
Every day, approximately 1.8 billion photographs are taken worldwide. A significant and growing proportion of them are of food. Not landscapes. Not portraits. Food. Specifically — and this is the part worth paying attention to if you run a restaurant, café or hospitality business — food in a specific setting, on a specific surface, in a specific vessel, at a specific moment. The photograph is never really about the food....




